ALPHA BANK ROMANIA LAUNCHES ALPHA PAY ONLINE APPLICATION. EASIER AND MORE SECURE PAYMENTS WITH BIOMETRIC AUTHENTICATION

Alpha Bank Romania launches the new Alpha Pay Online application, which makes online payments at 3DSecure merchants easier and more secure using biometric technology. Biometric authentication is the optimal security solution for identity verification while providing a pleasant user experience.

The new application has an advanced security standard and state-of-the-art technology that will allow users to authenticate biometrically online transactions in a simple and fast way, using fingerprint, facial recognition or any other security code that can be generated by the device: password, PIN, swipe pattern, etc.

The Alpha Pay Online app can be downloaded from both Google Play and the App Store and has a menu available in Romanian, English and French. It is easy to use, displays cards enrolled in the 3DSecure service and the history of transactions authenticated through it.

Banking users’ preference for online transactions is growing. Thus, at the level of Alpha Bank Romania’s portfolio, online transactions increased by 86% in the first half of this year, compared to the same period last year, while 1 in 4 of the bank’s customers carried out at least one transaction online.

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